Bigger and better bags for our delivery guys!

Foodpanda is an online food and grocery delivery platform owned by the German Delivery Hero. Foodpanda operates as the lead brand for Delivery Hero in Asia, with its headquarters in Singapore. Foodpanda engaged us to design and manufacture their delivery bags since their inception into Singapore. Ever since, we have also helped them with their rebranded pink delivery bags and have manufactured other business related essentials such as their t-shirts and smaller delivery bags.

How FOTO88 Partnered with Foodpanda to Deliver Iconic Branding

Corporate partnerships thrive on trust, creativity, and attention to detail, and our long-standing collaboration with foodpanda is a perfect example. As a leader in online food and grocery delivery, foodpanda needed reliable, practical, and branded essentials to represent their business. From their signature pink delivery bags to branded t-shirts, FOTO88 has been proud to support foodpanda’s journey in Singapore since day one.

Let’s dive into how we made it happen and how FOTO88 can do the same for your brand.

Understanding foodpanda’s Needs

Foodpanda, with its headquarters in Singapore, approached us with a clear vision:

• Create Functional Products: Delivery bags that are not only durable but also practical for daily use.
• Enhance Brand Visibility: Items must reflect foodpanda’s signature pink and iconic logo to stand out in Singapore’s competitive delivery landscape.
• Support Operational Growth: Design and produce essentials like branded t-shirts and smaller delivery bags to meet evolving business needs.

This partnership required attention to detail, collaboration, and consistency to ensure that foodpanda’s operational and branding goals were seamlessly met.

Our Solutions

At FOTO88, we specialize in creating custom solutions that bring brands to life. Here’s how we delivered for foodpanda:

1. Signature Pink Delivery Bags

We designed and produced large and small delivery bags that balanced functionality and aesthetics:

• Iconic Branding: The bold pink color and foodpanda logo made the bags instantly recognizable, turning them into mobile advertisements across the city.
• Durable Materials: Water-resistant fabric ensured the bags could handle Singapore’s unpredictable weather.
• Thermal Insulation: The bags were lined with premium materials to keep food at the perfect temperature.
• Comfort-Focused Design: Adjustable padded straps provided delivery riders with comfort during long shifts.

2. Branded T-Shirts

Uniformity and professionalism are key for any delivery fleet. We created breathable, high-quality t-shirts that:

• Reflected foodpanda’s vibrant branding.
• Kept delivery riders comfortable in Singapore’s tropical climate.
• Reinforced foodpanda’s professional image with a cohesive look for their team.

3. Support Through Rebranding

As foodpanda evolved, so did our partnership. We helped them transition to their rebranded pink delivery bags and produced smaller delivery bags for quick, lighter orders. By adapting to their changing needs, we ensured their brand stayed consistent and visible.

How We Managed the Project

From the first consultation to delivery, we handled every step with care and precision:

1. Collaborative Design Process
   Our team worked closely with foodpanda to understand their functional needs and branding guidelines. Every design was reviewed and refined to perfection.
2. Prototyping and Feedback
   We created prototypes for the bags and t-shirts, allowing foodpanda’s team to test them in real-world conditions. Feedback from their delivery riders helped us fine-tune the final designs.
3. Efficient Production and Delivery
   With foodpanda’s rapid expansion, timelines were tight. We streamlined production to ensure everything was delivered on time without compromising quality.
4. Commitment to Quality
   From the stitching on the t-shirts to the thermal lining in the delivery bags, every detail was inspected to ensure it met our high standards—and foodpanda’s expectations.

Why This Partnership Worked

The results speak for themselves. Here’s why this collaboration has been a success:

• Instant Recognition: Foodpanda’s pink delivery bags have become a part of Singapore’s urban landscape, boosting brand visibility every time a rider hits the road.
• Practical Solutions: The bags and t-shirts weren’t just visually appealing—they were built to support foodpanda’s operational needs.
• Long-Term Trust: Over the years, foodpanda has returned to FOTO88 for their evolving needs, showing the strength of our partnership.

Why Choose FOTO88 for Your Branding Needs?

Whether you’re a growing startup or an established company, FOTO88 can help you create branded solutions that work. Here’s what we offer:

• Custom Design Expertise: We tailor every detail to reflect your brand, from colors and logos to functionality.
• Premium Quality: We use high-grade materials and meticulous craftsmanship to ensure your products stand out.
• Adaptability: Just like with foodpanda, we adapt to your changing needs to provide consistent results over time.
• Timely Delivery: We understand the importance of deadlines and always deliver on time.

Let’s Work Together

Foodpanda’s story is a testament to what happens when creativity meets collaboration. With FOTO88’s expertise, their delivery bags and t-shirts became more than just tools—they became icons of their brand.

Want to create something similar for your business? Reach out to us today. Visit FOTO88.com to explore how we can help you bring your brand to life with customized solutions.